Regardless of which organization you belong to, do you maximize your networking experience with each of them?
By this I mean do you take full advantage of the products and services that they have devised for you? Oh you can say, “They only provide a meeting once a week and the rest is up to me.” Well, that’s actually a problem and something for another day’s discussion (or blog). But if the organization does add value to its members in other ways, do you participate in these in a way that networking will get you to the ROI the boss needs in order to sign off on the next renewal check?
At the Southeast Business Forums, we have a litmus test question each time we come up with a new idea. We ask ourselves, “Will implementing this idea add value to our members?” If we say no, then we just move on. If the answer is yes, then we must decide whether we have the time, money, and resources to implement it. If a business can’t constantly add value to its clients, why would the clients stay and do business with them? A networking organization is no different.
That is why we continuously strive to add value to our member’s experience. We all know that when the day is done, the experience and results are really driven by the member and the level of engagement they choose to play at. However, the organization should add more value than just a meeting and a cup of coffee.
This is why the Southeast Business Forums has built up its agenda over the past three years to where our members have many more options than they had previously. These include the following:
• The Troika Experience
• Mid-year Member Only Networking Event
• Holiday Party
• Interactive Web Site
• MasterMind Groups
• Active Blog Site with Twittering
• Member Partner Program
• SEBF LinkedIn Site and Subgroup Sites
• Inter-Chapter Visitation Rights
• Quarterly Lipscomb Business Breakfast
• “All Chapters” Meetings
• New Member Packages (e.g., leather portfolio, a copy of The Mindset of Networking® book)
All of these services either enhance our member’s networking activities or assist in raising their networking skills.
The most important end result of these is the ability to develop and build deep and long-lasting relationships.
Good luck and good networking.